P1P1 — Entry-Level Professional
Growth Marketing Manager P1/P2
Growth Marketing Associate/Coordinator: Entry roles are less common as true entry-level, but some start as Digital Marketing Associates or Marketing Analysts and pivot into growth.
What this level means
New to role or field; performs basic tasks under supervision
- Scope
- Own tasks within a defined component
- Autonomy
- Close supervision; work reviewed frequently
- Complexity
- Routine problems with known solutions
- Impact
- Own deliverables
- Decision rights
- Few independent decisions; escalates the rest
- Leadership
- None — building the craft
- Typical experience
- 0–2 yrs
What you'd do
- Assisting in experiments
- Running channel-specific tactics
- Assist in marketing experiments.
- Execute channel-specific tactics.
- Analyze marketing data.
- Support growth initiatives.
- Collaborate with marketing teams.
Skills, knowledge & tools
- Analytical skills
- Channel management
- Experimentation
- Data analysis
- Digital marketing
- Communication
- Problem-solving
- Adaptability
- Digital marketing strategies
- Data analysis techniques
- Marketing analytics tools
- Growth marketing principles
- Channel management
- Customer acquisition strategies
- Retention strategies
- Revenue growth tactics
- Data-driven mindset
- Versatility across channels
What good looks like
- Strong analytical skills
- Growth Marketing bootcamp or certification
- Bachelor's degree in Marketing or related field
- Experience with digital marketing tools
- Basic understanding of growth marketing
Common titles
Growth Marketing Manager IGrowth Marketing Manager 1Entry-Level Growth Marketing ManagerJunior Growth Marketing ManagerAssociate Growth Marketing ManagerGrowth Marketing Manager P1/P2
What it pays
Market-pay benchmarks for this family × level are being recalibrated across all survey sources and will return shortly.
O*NET / SOC: 13-0000 — Business & Financial Operations Occupations (inferred)