M2M2 — Manager II
Management
Senior Marketing Manager (People Manager): May manage multiple teams or a larger team.
What this level means
Manages an established team or sub-function; owns planning and performance for the group.
- Scope
- An established team or sub-function
- Autonomy
- Owns planning for the group
- Complexity
- Cross-project coordination and priorities
- Impact
- Group delivery and development
- Decision rights
- Owns staffing, priorities, performance for the group
- Leadership
- Manages a team; sometimes manages leads
- Typical experience
- 5–8 yrs
What you'd do
- Managing multiple teams or a larger team
- Driving strategic marketing initiatives
- Collaborating with cross-functional leaders
- Manage multiple teams.
- Drive strategic initiatives.
- Collaborate with leaders.
Skills, knowledge & tools
- Leadership
- Strategic planning
- Cross-functional collaboration
- Communication
- Problem-solving
- Innovation
- Mentorship
- Performance management
- Leadership principles
- Strategic planning
- Cross-functional collaboration
- Communication strategies
- Problem-solving strategies
- Innovation in marketing
- Mentorship techniques
- Performance management
- Leadership
- Strategic input
What good looks like
- Leadership
- Advanced executive education
- 7-10+ years of marketing experience
Where it sits & what it pays
O*NET / SOC: 11-2021.00 — Marketing Managers
Market-pay benchmarks for this family × level are coming — JobFrame anchors pay to the family/level structure rather than the raw title.