P2P2 — Developing Professional
Entry
Marketing Specialist/Associate: Builds on core skills (1-3 years exp.), responsible for executing specific marketing tactics (social media, email, etc.) under guidance.
What this level means
Early-career professional; developing skills, handles routine tasks with some independence
- Scope
- Defined deliverables / small features
- Autonomy
- General supervision; reviewed at milestones
- Complexity
- Some non-routine problems; applies established patterns
- Impact
- Own and immediate-team deliverables
- Decision rights
- Routine technical choices within guidance
- Leadership
- May guide interns
- Typical experience
- 1–3 yrs
What you'd do
- Executing specific marketing tactics
- Managing social media campaigns
- Email marketing execution
- Execute social media campaigns.
- Manage email marketing efforts.
- Analyze marketing data.
Skills, knowledge & tools
- Social Media Management
- Email marketing
- Digital marketing tools
- Analytical skills
- Communication
- Time management
- Creativity
- Attention to detail
- Digital marketing strategies
- Social media platforms
- Email marketing techniques
- Analytical tools
- Communication strategies
- Creative processes
- Time management techniques
- Attention to detail
- Core marketing skills
- Execution of specific marketing tactics
What good looks like
- Improved organization and time management
- Close mentorship from a senior team member
- 1-3 years of marketing experience
Where it sits & what it pays
O*NET / SOC: 11-2021.00 — Marketing Managers
Market-pay benchmarks for this family × level are coming — JobFrame anchors pay to the family/level structure rather than the raw title.