P4P4 — Senior Professional
Mid
Senior Marketing Manager: Experienced IC (5-7+ years) leading larger projects or multiple campaigns.
What this level means
Seasoned professional; handles complex tasks, may lead small teams or projects
- Scope
- A system or set of related features
- Autonomy
- Self-directed; reviewed at critical decision points
- Complexity
- Complex, ambiguous problems; devises new approaches
- Impact
- Multi-team / function outcomes
- Decision rights
- Owns technical decisions for a system; influences adjacent design
- Leadership
- Technical lead for focused efforts; mentors several
- Typical experience
- 5–8 yrs
What you'd do
- Leading larger projects or multiple campaigns
- Developing advanced marketing strategies
- Managing cross-functional teams
- Lead marketing projects.
- Develop marketing strategies.
- Manage cross-functional teams.
Skills, knowledge & tools
- Advanced campaign management
- Strategic leadership
- Cross-functional collaboration
- Budgeting
- Communication
- Analytical skills
- Problem-solving
- Innovation
- Advanced marketing strategies
- Cross-functional team dynamics
- Budget management
- Strategic leadership
- Communication strategies
- Analytical techniques
- Problem-solving strategies
- Innovation in marketing
- Advanced campaign strategy
- Budgeting skills
What good looks like
- Advanced campaign strategy
- Leadership training
- 5-7+ years of marketing experience
Where it sits & what it pays
O*NET / SOC: 11-2021.00 — Marketing Managers
Market-pay benchmarks for this family × level are coming — JobFrame anchors pay to the family/level structure rather than the raw title.