P6P6 — Principal Professional
Executive
The P6 executive leads all marketing communications across the organization and plays a pivotal role on the leadership team.
What this level means
Top individual contributor; recognized authority with strategic impact, equivalent to a low executive level
- Scope
- Organization-wide architecture and the hardest problems
- Autonomy
- Defines direction; minimal oversight
- Complexity
- Strategic, open-ended problems shaping the technical future
- Impact
- Organization-wide
- Decision rights
- Sets technical strategy for a major area
- Leadership
- Recognized authority; multiplies many teams
- Typical experience
- 12–18 yrs
What you'd do
- Defining and owning the long-term communications strategy
- Representing the organization in high-stakes forums
- Ensuring alignment between corporate communications and other functions
- Leading global or enterprise-wide communication initiatives
- Cultivating the organization’s brand culture internally
- Advising the CEO and board on communication implications
- Define communications strategy
- Represent organization
- Lead global initiatives
Skills, knowledge & tools
- Executive leadership
- Strategic vision
- Interpersonal influence
- Visionary storytelling
- Change leadership
- Global strategic vision
- Corporate communication alignment
- Brand culture cultivation
- High-stakes representation
- Communication advisory
- Executive Leadership
- Global strategic vision
- Outstanding interpersonal influence
- Visionary storytelling
- Change Leadership
- High-level negotiation
What good looks like
- 12–15+ years of communications and leadership experience
- Master’s degree
- Proven track record of guiding multi-billion-dollar brand communications
Common titles
Marketing Communications VIMarketing Communications 6Principal Marketing Communications
What it pays
Market-pay benchmarks for this family × level are being recalibrated across all survey sources and will return shortly.
O*NET / SOC: 13-0000 — Business & Financial Operations Occupations (inferred)