P5P5 — Expert Professional
Senior
Lead or Principal Marketing Manager: (7-10+ years) High-level IC who influences marketing strategy across the organization.
What this level means
Expert in field; key problem solver and project leader, authority in multiple areas
- Scope
- Multiple systems or a technical domain
- Autonomy
- Sets direction within the domain
- Complexity
- Novel, high-ambiguity problems; establishes the approach
- Impact
- Org / multi-team outcomes
- Decision rights
- Authority over a technical domain
- Leadership
- Leads cross-team technical initiatives
- Typical experience
- 8–12 yrs
What you'd do
- Influencing marketing strategy across the organization
- Leading strategic marketing initiatives
- Mentoring junior marketing staff
- Influence marketing strategy.
- Lead strategic initiatives.
- Mentor junior staff.
Skills, knowledge & tools
- Strategic foresight
- Leadership
- Mentorship
- Communication
- Innovation
- Analytical skills
- Problem-solving
- Cross-functional leadership
- Strategic foresight in marketing
- Leadership principles
- Mentorship techniques
- Communication strategies
- Innovation in marketing
- Analytical techniques
- Problem-solving strategies
- Cross-functional leadership
- Vision and strategic foresight
- Expertise in marketing strategy
What good looks like
- Vision and strategic foresight
- Executive mentorship
- 7-10+ years of marketing experience
What it pays
Market-pay benchmarks for this family × level are being recalibrated across all survey sources and will return shortly.
O*NET / SOC: 11-2021.00 — Marketing Managers